BMW German luxury performance vehicles
BMW, the Bayerische Motoren Werke, is one of the world's premier luxury automakers. Known for its "Ultimate Driving Machine" philosophy, BMW builds sport sedans, SUVs, and electric vehicles that balance performance with luxury.
BMW began as an aircraft engine manufacturer in 1916, transitioning to motorcycles in 1923 and automobiles in 1928. The company's modern era began with the "New Class" sedans of the 1960s. The 3 Series (1975) became the definitive sport sedan. The M division was formalized in 1972, creating legends like the M1, E30 M3, and M5. BMW entered the SUV market with the X5 in 1999 and launched its electric i sub-brand with the i3 and i8 in 2013.
BMW vehicles are engineered around driving dynamics, with near-perfect 50/50 weight distribution, responsive steering, and powerful inline-six engines that have become the brand's signature. The iDrive infotainment system, M Sport packages, and xDrive all-wheel-drive system are hallmarks. Recent models feature increasingly bold kidney grille designs and advanced driver assistance systems.
The E30 M3 is considered one of the greatest driving cars ever made. The E39 M5 defined the super sedan category. The Z8 became a modern classic. The i8 pioneered hybrid sports car design. The M2 carries on the tradition of compact, driver-focused BMWs for enthusiasts.
BMW's headquarters in Munich is shaped like a four-cylinder engine. The M division was originally created to support BMW's motorsport program. The iconic kidney grille has been a BMW design element since 1933. BMW's Spartanburg, South Carolina plant is the largest BMW factory in the world by volume.